Animadversions on Targeting
The current issue of A List Apart has an article by Aaron Gustafson, one of those brave articles that is sure to cause a storm of un- and mis-informed comment. It’s a real attempt to solve a problem, and one that shows more than a little bravery.
Eric Meyer’s reply (published side-by-side in a point/not-quite-counterpoint approach) covers a lot of the thought process I went through when encountering it. I’ll freely grant that Meyer, having had more time than I did to come to grips with the idea, may have thought this through deeper than I, but I’m still at the “Ooooh, ick” stage with this idea.
I can see the point, and as I said I congratulate Gustafson for taking the bull by the horns in such a bold manner, but I cannot agree that he escaped goring.
I’m afraid I see this as an attempt to offload the responsibility for good design, to pass the buck, as it were, from designers to browser makers.